Lil Yachty's Lil Yachts

To promote the Reese’s Puffs x Lil Yachty partnership, Anomaly teamed up with Deeplocal to design, engineer, and produce a limited run of collectible Lil Yachts & drop site. These RC Yachts shipped with their own milkcuzzi to swirl your milk, B.O.A.T remote for RC control, and built-in bluetooth speaker to blast your favorite music. All yachts sold out in under a minute.

Client
Reese's Puffs
Agency
Anomaly & Deeplocal
Role
Creative Producer
Date
March 15, 2021